Steve Jobs wants to get away with the poor service of the iPhone and Why We’ll let him

28 Jun
2010


SAN FRANCISCO - JUNE 07: Apple CEO Steve Jobs demonstrates the new iPhone 4 as he delivers the opening keynote address at the 2010 Apple World Wide Developers conference June 7, 2010 in San Francisco, California. Jobs kicked off the annual WWDC with the official unveiling of the latest version of the iPhone. (Photo by Justin Sullivan/Getty Images)The goings on in Steve Jobs brain sparked a rev­o­lu­tion in the tech­nol­ogy indus­try. While many of us were happy with our bread boxed sized Nokia’s Jobs decided to stream­line cell­phones into the phe­nom that is the iPhone.

We all expressed our grat­i­tude by run­ning out in droves and buy­ing them up like a seven year famine was about to begin and it was the last can of pot­ted meat left on Earth.

We stood in lines and waited all night. We screamed like school girls when we used that new tech­nol­ogy for the first time. We had pur­chased hap­pi­ness and in that moment Steve Jobs was King and we were all his sub­jects.

Even his name sounds like employ­ment. The hope of a brighter future. He was our Shirley Temple of the reces­sion putting smiles on the faces of mil­lions. Until now.

Like most rulers who make grave errors dur­ing their reign Jobs has come out with a most unfit prod­uct that is the iPhone 4. Fraught with prob­lems from the begin­ning (being leaked before its release from the tight ship that is Apple) once again mil­lions raced and con­tinue to race to pur­chase what has now been described as a glo­ri­fied paper weight. But now amid promises that there may be a solu­tion the world is again at his feet.

There is a bot­tom line to this whole iPhone issue that involves enti­tle­ment. Yes and rightly so Mr. Jobs feels enti­tled to deliver an infe­rior prod­uct that doesn’t even do what it is designed to do, which is make calls. Why? He’s Steve Jobs and it’s Apple.

It has been said that cus­tomer ser­vice is dead and this is a fine exam­ple. Customer ser­vice was on life sup­port at Apple with the iPad, but is now DOA with the iPhone. Doesn’t mat­ter because mil­lions of con­sumers will allow it. Why? Because Apple is cool. Even if it is a paper­weight.

We would much rather be appeased with hope than look at the real­ity. We shouldn’t let that hap­pen.

The bea­con that once was progress in tech­nol­ogy and any indus­try for that mat­ter has become laugh­able. We have become so used to sub par prod­ucts and ser­vices that we can be equated with the sub­jects dur­ing the days of Louis XVI when a young princess stated, “Let them eat cake”.

We are appeased by own­ing infe­rior prod­ucts that don’t do what they are designed to do while their mak­ers pros­per. We have become a world of promises instead of progress. We have evolved in the sense that we have become at the mercy of those who promise to let us hold the future in the palms of our hands.

When will we get tired of hav­ing our cake and eat­ing it too?

Thanks for read­ing,

Literary Nobody
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  • http://sgtmcclain.net SGTMcClain

    See you know you dug me out of hid­ing. Its amaz­ing to me how peo­ple just try to find ways to tear down a prod­uct that is destroy­ing all com­pe­ti­tion that comes against it. This chink in the iPhone’s armor can hardly be placed solely in the iPhones court, but more in the FCC’s. Test any mod­ern smart­phone and hold it tightly around the bot­tom end (unless it has an antenna nub) and you will find you have sim­i­lar results as the iPhone 4. Heck I noticed months ago with my 3G and with my HTC win­dows mobile phone before that.

    Its no ques­tion that you hand will block the sig­nal if its cov­er­ing the antenna, you could do this back with the old phones that had the pull up antenna’s. This is because the FCC reg­u­lates how strong a sig­nal can be when its close to your head so to get the strongest sig­nal pos­si­ble you have to move the antenna as far away from the ear­piece as pos­si­ble and even then you have to dial back the sig­nal strength.

    Back when I had my win mo phone is when I started using wired head­sets and hon­estly if you have a smart phone its the best way to use it espe­cially if you are try­ing to get the most out of your smart phone (unless you are on ver­i­zon or sprint then all you can do is talk while your on a call)

    Just a bit of ref­er­ence so you don’t think I pulled this all out of my 5th point of con­tact:
    http://​www​.com​put​er​world​.com/​s​/​a​r​t​i​c​l​e​/​9178503/…

  • http://www.literarynobody.com/ Literary Nobody

    Thanks for the com­ment :) I cer­tainly believe what you are say­ing but know­ing that this is an issue why would he put out a prod­uct with­out at least a dis­claimer for the non tech savvy. When we go to buy a phone we want a phone that actu­ally works. Not excuses.

    I know there are die hard Apple fans that Steve Jobs could sell a a empty car­ton to and promise that it will tele­port you to the future and call it a iBox and peo­ple will buy it. He has a pow­er­ful brand. All I’m say­ing is if he wants to make grandiose claims then he really needs to back them up. If he can’t then don’t tell peo­ple not to hold the phone that way, fix the prob­lem. Better yet elim­i­nate the prob­lem prior to the prod­ucts release if at all pos­si­ble.

  • http://www.twitter.com/mdemmick M. Drew Emmick

    I still use the iPhone 3GS and must reserve judg­ment on the iPhone 4. But I agree 100% that some of this product’s suc­cess can be attrib­uted to the consumer’s desire to “be cool” and flaunt the lat­est tech gad­get. That desire has allowed Apple to get away with flaws in its prod­ucts, fre­quent releases (rem­i­nis­cent of Gates and Microsoft), and a crappy ser­vice provider. When the iPhone was first launched I antic­i­pated that Google or Microsoft would team with providers and release a com­pet­i­tive model that offered con­sumers more choice, fea­tures and an escape from Apple’s fenced in app store. But I have been dis­ap­pointed by how long it has taken the com­pe­ti­tion to catch up. The new phones by HTC are incred­i­ble, but they don’t sat­isfy our need to “be cool.” Adequate com­pe­ti­tion gives power back to the con­sumer.

  • http://www.literarynobody.com/ Literary Nobody

    Thanks for the com­ment M. Drew :) You are so right. Apple has in essence cor­nered the mar­ket with its unique tech­nol­ogy. No one can dupli­cate it no mat­ter how hard they try. This is the basis for Steve jobs enti­tle­ment. He knows that he has a prod­uct unlike any­thing on the mar­ket. Yet, we con­sumers are basi­cally trapped when it comes to find­ing prod­ucts of greater value else­where. They just don’t exist. Any attempts have just been a series of near hits and major misses. That leaves us with infe­rior prod­ucts in the hopes of some­thing bet­ter.



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