The goings on in Steve Jobs brain sparked a revolution in the technology industry. While many of us were happy with our bread boxed sized Nokia’s Jobs decided to streamline cellphones into the phenom that is the iPhone.
We all expressed our gratitude by running out in droves and buying them up like a seven year famine was about to begin and it was the last can of potted meat left on Earth.
We stood in lines and waited all night. We screamed like school girls when we used that new technology for the first time. We had purchased happiness and in that moment Steve Jobs was King and we were all his subjects.
Even his name sounds like employment. The hope of a brighter future. He was our Shirley Temple of the recession putting smiles on the faces of millions. Until now.
Like most rulers who make grave errors during their reign Jobs has come out with a most unfit product that is the iPhone 4. Fraught with problems from the beginning (being leaked before its release from the tight ship that is Apple) once again millions raced and continue to race to purchase what has now been described as a glorified paper weight. But now amid promises that there may be a solution the world is again at his feet.
There is a bottom line to this whole iPhone issue that involves entitlement. Yes and rightly so Mr. Jobs feels entitled to deliver an inferior product that doesn’t even do what it is designed to do, which is make calls. Why? He’s Steve Jobs and it’s Apple.
It has been said that customer service is dead and this is a fine example. Customer service was on life support at Apple with the iPad, but is now DOA with the iPhone. Doesn’t matter because millions of consumers will allow it. Why? Because Apple is cool. Even if it is a paperweight.
We would much rather be appeased with hope than look at the reality. We shouldn’t let that happen.
The beacon that once was progress in technology and any industry for that matter has become laughable. We have become so used to sub par products and services that we can be equated with the subjects during the days of Louis XVI when a young princess stated, “Let them eat cake”.
We are appeased by owning inferior products that don’t do what they are designed to do while their makers prosper. We have become a world of promises instead of progress. We have evolved in the sense that we have become at the mercy of those who promise to let us hold the future in the palms of our hands.
When will we get tired of having our cake and eating it too?
Thanks for reading,

Somebody’s Speak